50. The Power of Recurring Giving Communities
About this episode
Do you want to increase donor loyalty and boost lifetime value? As an Individual Giving Program Manager, building sustainable recurring giving communities is the key. And the solution lies in creating a culture of giving that fosters long-term relationships with your donors.
With this approach, you can achieve higher donor retention rates and maximize lifetime value, all while making a positive impact. Join me as I share the secrets to building successful recurring giving communities that can drive your organization's growth and success.
In this episode, I talk about:
Uncovering the immense impact of recurring giving programs on fundraising triumphs.
Delving into the psychological aspects of belonging that form a profound donor experience.
Mastering the art of building and fortifying recurring giving communities for long-term stability.
Establishing meaningful social bonds and trust in your recurring giving communities.
Curating an enticing engagement calendar and distinct branding for your recurring giving initiatives.
"Creating a recurring giving community that allows members to express who they really are in community with others who share their values and passion is key to building sustainability."
– Tammy Zonker, Fundraising Strategist & Keynote Speaker
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