6. Understanding your donor’s perspectives, unspoken concerns and questions
About this episode
We are delighted to have none other than Harvey McKinnon join us today on The Intentional Fundraiser Podcast.
I invited Harvey to the show because he’s one of North America’s leading fundraising experts, a prolific author, and an international keynote speaker. And to help us all better understand your donor’s perspectives, and unspoken concerns and questions.
Harvey loves sharing his passion and expertise with fundraising pros just like you. He’s smart. He’s funny. And while you won’t see it on this podcast, he’s a really good dancer!
Our guest
Harvey McKinnon, President, Harvey McKinnon Associates
"I think trust is absolutely key. And you build trust through having integrity. And demonstrating and listening to them as well. That builds trust because they think this is a person who hears what I'm saying."
- Harvey McKinnon, President, Harvey McKinnon Associates
Links mentioned in this episode
Western Canada Fundraising Conference, June 8th - 10th, 2022 in Kelowna, B.C.
The Secrets of Building a Better Board: 25 Tips, Tools, and Hacks for Improving Board Engagement Click to learn more and register.
And now, Harvey is passing his wealth of knowledge on to you in the Monthly Giving Accelerator program.
Through this intensive, 20-module self-paced online course, Harvey will teach you everything he’s learned about monthly giving. Whether you’re starting a new program or want to improve an existing one, Harvey will show you how to find donors, how to keep donors, and how to recapture donors that might lapse. He’ll go through every channel possible, from direct mail, face-to-face, events, phone, and digital – as well as all aspects of recruitment and retention.
Download full details and curriculum or email Harvey McKinnon for more information
Books mentioned in this episode
The Power of Giving: How Giving Back Enriches Us All
Hidden Gold by Harvey McKinnon
The 11 Questions Every Donor Asks by Harvey McKinnon
How to Create Lifelong Donors Through Monthly Giving by Harvey McKinnon
The Power of Giving by Harvey McKinnon & Azim Jamal
Made to Stick by Dan Heath & Chip Heath
All My Puny Sorrows by Miriam Toews
Connect with our guest online
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